{"id":5417,"date":"2015-06-02T00:00:00","date_gmt":"2015-06-01T17:00:00","guid":{"rendered":"https:\/\/hoasen.ntc33.net\/marketers-3-0-san-choi-cho-nhung-marketers-the-he-moi\/"},"modified":"2023-10-05T08:13:32","modified_gmt":"2023-10-05T01:13:32","slug":"marketers-3-0-san-choi-cho-nhung-marketers-the-he-moi","status":"publish","type":"post","link":"https:\/\/ntc33.net\/marketers-3-0-san-choi-cho-nhung-marketers-the-he-moi\/","title":{"rendered":"Marketers 3.0, s\u00e2n ch\u01a1i cho nh\u1eefng marketers th\u1ebf h\u1ec7 m\u1edbi"},"content":{"rendered":"<\/p>\n
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Nh\u1eb1m t\u00ecm ki\u1ebfm v\u00e0 nu\u00f4i d\u01b0\u1ee1ng marketers cho th\u1eddi \u0111\u1ea1i m\u1edbi, th\u1eddi \u0111\u1ea1i marketing 3.0, b\u1ed9 m\u00f4n Marketing, khoa Kinh t\u1ebf – Th\u01b0\u01a1ng m\u1ea1i tr\u01b0\u1eddng \u0110H Hoa Sen t\u1ed5 ch\u1ee9c cu\u1ed9c thi Marketers 3.0. Cu\u1ed9c thi s\u1ebd l\u00e0 m\u1ed9t s\u00e2n ch\u01a1i kh\u00f4ng ch\u1ec9 d\u00e0nh ri\u00eang cho sinh vi\u00ean marketing m\u00e0 cho nh\u1eefng b\u1ea1n tr\u1ebb \u0111am m\u00ea tr\u1edf th\u00e0nh m\u1ed9t marketer chuy\u00ean nghi\u1ec7p. \u0110\u1ed3ng th\u1eddi, \u00a0c\u0169ng l\u00e0 n\u01a1i c\u00e1c doanh nghi\u1ec7p t\u00ecm ki\u1ebfm nh\u1eefng marketers gi\u1ecfi t\u01b0\u01a1ng lai.<\/p>\n

Bu\u1ed5i Opening Day c\u1ee7a cu\u1ed9c thi \u0111\u00e3 ch\u00ednh th\u1ee9c kh\u1edfi \u0111\u1ed9ng v\u00e0o ng\u00e0y 09\/05 v\u1eeba qua t\u1ea1\u1ecb c\u01a1 s\u1edf Nguy\u1ec5n V\u0103n Tr\u00e1ng, \u0110\u1ea1i h\u1ecdc Hoa Sen. Tham d\u1ef1 bu\u1ed5i l\u1ec5, c\u00f3 s\u1ef1 tham gia \u0111\u00f4ng \u0111\u1ea3o c\u00e1c v\u1ecb kh\u00e1ch m\u1eddi, ban giam kh\u1ea3o, c\u00e1c nh\u00e0 t\u00e0i tr\u1ee3 v\u00e0 h\u01a1n 100 \u0111\u1ed9i thi \u0111\u1ebfn t\u1eeb c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc tr\u00ean \u0111\u1ecba b\u00e0n th\u00e0nh ph\u1ed1. Cu\u1ed9c thi \u0111\u01b0\u1ee3c \u0111\u1ed3ng h\u00e0nh b\u1edfi nh\u00e0 t\u00e0i tr\u1ee3 ch\u00ednh l\u00e0 c\u00f4ng ty CP S\u1ea3n xu\u1ea5t h\u00e0ng gia d\u1ee5ng qu\u1ed1c t\u1ebf (ICP) v\u1edbi nh\u00e3n h\u00e0ng X-men v\u00e0 2 \u0111\u1ed3ng t\u00e0i tr\u1ee3 l\u00e0 c\u00f4ng ty CP WMS v\u00e0 c\u00f4ng ty CP Gi\u00e1o d\u1ee5c Ho\u00e0ng Nguy\u1ec5n.<\/p>\n

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R\u1ea5t \u0111\u00f4ng c\u00e1c b\u1ea1n tr\u1ebb \u0111\u1ebfn tham d\u1ef1 bu\u1ed5i Opening Day<\/p>\n

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ThS. Tr\u1ea7n Tr\u00ed D\u0169ng \u2013 Tr\u01b0\u1edfng BTC cu\u1ed9c thi Marketers 3.0<\/p>\n

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Ths L\u00ea Anh Chung gi\u1edbi thi\u1ec7u th\u00f4ng tin v\u1ec1 cu\u1ed9c thi<\/p>\n

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\u00d4ng Tr\u1ea7n Minh Ho\u00e0ng – Tr\u01b0\u1edfng ph\u00f2ng Ti\u1ebfp th\u1ecb c\u1ea5p cao, C\u00f4ng ty c\u1ed5 ph\u1ea7n S\u1ea3n xu\u1ea5t h\u00e0ng gia d\u1ee5ng qu\u1ed1c t\u1ebf ICP, \u0111\u1ea1i di\u1ec7n nh\u00e0 t\u00e0i tr\u1ee3 ch\u00ednh<\/p>\n

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\u00a0\u00d4ng \u0110inh H\u1ea3i \u0110\u0103ng \u2013 Gi\u00e1m \u0111\u1ed1c kinh doanh, C\u00f4ng ty C\u1ed5 ph\u1ea7n WMS, \u0111\u1ea1i di\u1ec7n nh\u00e0 t\u00e0i tr\u1ee3<\/p>\n

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Ch\u1ecb V\u0169 Th\u1ecb Anh Th\u01b0, Gi\u00e1m \u0111\u1ed1c PR & Marketing Group M, \u0111\u1ea1i di\u1ec7n kh\u00e1ch m\u1eddi\u00a0<\/p>\n

\u0110\u1ebfn v\u1edbi cu\u1ed9c thi, c\u00e1c \u0111\u1ed9i thi s\u1ebd \u0111\u01b0\u1ee3c tham gia tr\u1ea3i nghi\u1ec7m \u1edf nhi\u1ec1u kh\u00eda c\u1ea1nh, t\u1eeb vi\u1ec7c n\u1eafm v\u1eefng nh\u1eefng l\u00fd thuy\u1ebft v\u1ec1 marketing v\u1edbi v\u00f2ng 1 \u201cKh\u1edfi \u0111\u1ea7u\u201d \u0111\u1ebfn vi\u1ec7c th\u1ec3 hi\u1ec7n s\u1ef1 nh\u1ea1y b\u00e9n trong vi\u1ec7c gi\u1ea3i quy\u1ebft c\u00e1c t\u00ecnh hu\u1ed1ng th\u1ef1c t\u1ebf v\u1edbi v\u00f2ng 2 \u201cD\u1ea5n th\u00e2n\u201d. V\u00e0 cu\u1ed1i c\u00f9ng, v\u00f2ng 3 \u201cV\u1ec1 \u0111\u00edch\u201d c\u00e1c \u0111\u1ed9i thi s\u1ebd l\u1eadp m\u1ed9t k\u1ebf ho\u1ea1ch marketing ho\u00e0n ch\u1ec9nh cho m\u1ed9t doanh nghi\u1ec7p c\u1ee5 th\u1ec3.<\/p>\n

\u0110\u1ed1i v\u1edbi v\u00f2ng \u201cKh\u1edfi \u0111\u1ea7u\u201d, m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh gi\u1eefa c\u00e1c \u0111\u1ed9i thi kh\u00e1 cao v\u00e0 nhi\u1ec1u \u00e1p l\u1ef1c. Ban t\u1ed5 ch\u1ee9c ch\u1ec9 ch\u1ecdn 12 nh\u00f3m xu\u1ea5t s\u1eafc<\/a> nh\u1ea5t trong h\u01a1n 100 nh\u00f3m (m\u1ed7i nh\u00f3m c\u00f3 3 th\u00e0nh vi\u00ean) \u0111\u1ec3 ti\u1ebfp t\u1ee5c v\u00f2ng thi th\u1ee9 2. M\u1ed7i nh\u00f3m s\u1ebd tr\u1ea3 l\u1eddi 24 c\u00e2u h\u1ecfi li\u00ean quan \u0111\u1ebfn ki\u1ebfn th\u1ee9c v\u1ec1 marketing. M\u1ed7i c\u00e2u h\u1ecfi s\u1ebd c\u00f3 4 c\u00e2u tr\u1ea3 l\u1eddi v\u00e0 \u0111\u01b0\u1ee3c ph\u00e2n th\u00e0nh 3 c\u1ea5p \u0111\u1ed9: d\u1ec5, trung b\u00ecnh v\u00e0 kh\u00f3. S\u1ed1 c\u00e2u h\u1ecfi cho m\u1ed7i c\u1ea5p \u0111\u1ed9 l\u00e0 8 c\u00e2u. Th\u1eddi gian h\u1ed9i \u00fd tr\u1ea3 l\u1eddi cho m\u1ed7i c\u00e2u h\u1ecfi kh\u00e1 ng\u1eafn t\u1eeb 15 \u0111\u1ebfn 45 gi\u00e2y t\u00f9y theo m\u1ee9c \u0111\u1ed9 c\u00e2u h\u1ecfi. Do \u0111\u00f3, c\u00e1c th\u00e0nh vi\u00ean m\u1ed7i nh\u00f3m ph\u1ea3i n\u1eafm v\u1eefng ki\u1ebfn th\u1ee9c v\u00e0 th\u1ea3o lu\u1eadn nhanh.<\/p>\n

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Theo Ths Hu\u1ef3nh Th\u1ecb Th\u00f9y D\u01b0\u01a1ng, th\u00e0nh vi\u00ean Ban gi\u00e1m kh\u1ea3o, c\u00e1c \u0111\u1ed9i thi th\u1ec3 hi\u1ec7n tinh th\u1ea7n thi \u0111\u1ea5u cao tuy nhi\u00ean do ch\u01b0a c\u00f3 kinh nghi\u1ec7m n\u00ean bu\u1ed5i \u0111\u1ea7u ti\u00ean ph\u1ea7n tr\u1ea3 l\u1eddi ch\u01b0a t\u1eadp trung tr\u1ecdng t\u00e2m v\u00e0o c\u00e2u h\u1ecfi.<\/p>\n

\u201cC\u00e1c b\u1ea1n h\u01a1i b\u1ecb \u00e1p l\u1ef1c khi th\u1ec3 hi\u1ec7n v\u00f2ng \u0111\u1ea7u ti\u00ean nh\u01b0ng ph\u1ea7n l\u1edbn c\u00e1c nh\u00f3m \u0111\u1ec1u \u0111\u1ea1t \u0111i\u1ec3m tr\u00ean 70% l\u00e0 kh\u00e1 t\u1ed1t. V\u00f2ng thi \u0111\u1ea7u ti\u00ean, ch\u1ee7 y\u1ebfu t\u1eadp trung\u00a0 v\u00e0o ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 Marketing n\u00ean ch\u01b0a \u0111\u00f2i h\u1ecfi s\u1ef1 s\u00e1ng t\u1ea1o nhi\u1ec1u. \u0110\u1ec3 ti\u1ebfp t\u1ee5c cho nh\u1eefng v\u00f2ng \u0111\u1ea5u ti\u1ebfp theo, b\u00ean c\u1ea1nh n\u1eafm v\u1eefng c\u00e1c ki\u1ebfn th\u1ee9c, c\u00e1c \u0111\u1ed9i thi s\u1ebd ph\u1ea3i v\u1eadn d\u1ee5ng linh ho\u1ea1t v\u00e0 \u00e1p d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c m\u1ed9t c\u00e1ch s\u00e1ng t\u1ea1o v\u00e0o nh\u1eefng case study th\u1ef1c t\u1ebf.\u201d Ths D\u01b0\u01a1ng \u0110inh Qu\u1ed1c, th\u00e0nh vi\u00ean ban gi\u00e1m kh\u1ea3o chia s\u1ebb.<\/p>\n

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Ban gi\u00e1m kh\u1ea3o, nh\u00e0 t\u00e0i tr\u1ee3 v\u00e0 kh\u00e1ch m\u1eddi\u00a0<\/p>\n

\u0110\u1ebfn nay, cu\u1ed9c thi Marketer 3.0 \u0111\u00e3 \u0111i \u0111\u01b0\u1ee3c g\u1ea7n m\u1ed9t ph\u1ea7n hai ch\u1eb7ng \u0111\u01b0\u1eddng. Bu\u1ed5i th\u1ee9 nh\u1ea5t c\u1ee7a v\u00f2ng 2 \u0111\u00e3 di\u1ec5n ra v\u00e0o s\u00e1ng ng\u00e0y 30\/05 v\u1eeba qua. V\u01b0\u1ee3t qua nh\u1eefng th\u1eed th\u00e1ch, nh\u1eefng t\u00ecnh hu\u1ed1ng th\u1ef1c t\u1ebf m\u00e0 ban gi\u00e1m kh\u1ea3o \u0111\u1eb7t ra, 3 \u0111\u1ed9i thi T2N, Charisma v\u00e0 Resonance \u0111\u00e3 t\u1ef1 tin gi\u00e0nh chi\u1ebfn th\u1eafng v\u00e0 b\u01b0\u1edbc v\u00e0o v\u00f2ng chung k\u1ebft. Ni\u1ec1m vui chi\u1ebfn th\u1eafng c\u1ee7a c\u00e1c th\u00e0nh vi\u00ean h\u00f2a c\u00f9ng nh\u1eefng tr\u00e0ng ph\u00e1o tay kh\u00edch l\u1ec7 c\u1ee7a kh\u00e1n gi\u1ea3.<\/p>\n

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Nh\u00f3m Resonance bao g\u1ed3m: \u0110\u1ed7 B\u00f9i H\u01b0\u01a1ng Tr\u00e0, Phan Th\u1ecb V\u00e2n Uy\u00ean – ng\u00e0nh Kinh Doanh Qu\u1ed1c T\u1ebf \u0110H Ngo\u1ea1i Th\u01b0\u01a1ng CS2 v\u00e0 Phan Nguy\u1ec5n Ng\u1ecdc Tr\u00e2m – ng\u00e0nh T\u00e0i ch\u00ednh \u0110H Kinh T\u1ebf – T\u00e0i Ch\u00ednh<\/p>\n

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Nh\u00f3m Charisma bao g\u1ed3m: L\u00ea Ti\u1ebfn Ho\u00e0ng – ng\u00e0nh QTKD \u0110H Qu\u1ed1c T\u1ebf \u0110HQG TP.HCMv\u00e0 Tr\u1ea7n Long Thu\u1eadn, Nguy\u1ec5n Ng\u1ecdc Th\u00fay Vy – ng\u00e0nh Marketing \u0110H Hoa Sen<\/p>\n

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Nh\u00f3m T2N bao g\u1ed3m:\u00a0L\u00ea Th\u1ecb Qu\u1ef3nh Ng\u00e2n, Ph\u1ea1m Th\u1ecb Th\u1eafm v\u00e0 Ph\u1ea1m Th\u1ecb \u00c1nh Nh\u01b0 – ng\u00e0nh Marketing \u0110\u1ea1i h\u1ecdc T\u00e0i Ch\u00ednh Marketing<\/p>\n

D\u1ef1 ki\u1ebfn, v\u00f2ng 2 c\u1ee7a cu\u1ed9c thi s\u1ebd ti\u1ebfp t\u1ee5c di\u1ec5n ra v\u00e0o ng\u00e0y 06\/06\u00a0 t\u1ea1i tr\u01b0\u1eddng \u0110H Hoa Sen.V\u1edbi ph\u1ea7n tranh t\u00e0i c\u1ee7a 6 \u0111\u1ed9i c\u00f2n l\u1ea1i, cu\u1ed9c thi h\u1ee9a h\u1eb9n \u0111em \u0111\u1ebfn cho kh\u00e1n gi\u1ea3 nhi\u1ec1u b\u1ea5t ng\u1edd v\u00e0 th\u00fa v\u1ecb nh\u01b0ng c\u0169ng \u0111\u1ea7y k\u1ecbch t\u00ednh.\u00a0<\/p>\n

Kh\u00e1nh V\u00e2n<\/strong><\/p>\n

Tham kh\u1ea3o th\u00eam:<\/strong><\/h3>\n

>> Th\u00f4ng tin cu\u1ed9c thi Marketers 3.0<\/a>
><\/a>> Facebook c\u1ee7a cu\u1ed9c thi Marketers 3.0
><\/a>> M\u1ed9t s\u1ed1 h\u00ecnh \u1ea3nh v\u1ec1 cu\u1ed9c thi
><\/a>> T\u00ecm hi\u1ec3u Marketing 3.0<\/a><\/strong><\/p>\n

Clip: V\u00f2ng 1 – Cu\u1ed9c thi Marketers 3.0<\/p>\n

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Nh\u1eb1m t\u00ecm ki\u1ebfm v\u00e0 nu\u00f4i d\u01b0\u1ee1ng marketers cho th\u1eddi \u0111\u1ea1i m\u1edbi, th\u1eddi \u0111\u1ea1i marketing 3.0, b\u1ed9 m\u00f4n Marketing, khoa Kinh t\u1ebf – Th\u01b0\u01a1ng m\u1ea1i tr\u01b0\u1eddng \u0110H Hoa Sen t\u1ed5 ch\u1ee9c cu\u1ed9c thi Marketers 3.0. Cu\u1ed9c thi s\u1ebd l\u00e0 m\u1ed9t s\u00e2n ch\u01a1i kh\u00f4ng ch\u1ec9 d\u00e0nh ri\u00eang cho sinh vi\u00ean marketing m\u00e0 cho nh\u1eefng b\u1ea1n tr\u1ebb \u0111am m\u00ea tr\u1edf th\u00e0nh m\u1ed9t marketer chuy\u00ean nghi\u1ec7p. \u0110\u1ed3ng th\u1eddi, \u00a0c\u0169ng l\u00e0 n\u01a1i c\u00e1c doanh nghi\u1ec7p t\u00ecm ki\u1ebfm nh\u1eefng marketers gi\u1ecfi t\u01b0\u01a1ng lai. Bu\u1ed5i Opening Day c\u1ee7a cu\u1ed9c thi \u0111\u00e3 ch\u00ednh th\u1ee9c kh\u1edfi \u0111\u1ed9ng v\u00e0o ng\u00e0y 09\/05 v\u1eeba qua t\u1ea1\u1ecb c\u01a1 s\u1edf Nguy\u1ec5n V\u0103n Tr\u00e1ng, \u0110\u1ea1i…<\/p>\n","protected":false},"author":1,"featured_media":5430,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[129,87,59],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/ntc33.net\/wp-json\/wp\/v2\/posts\/5417"}],"collection":[{"href":"https:\/\/ntc33.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ntc33.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ntc33.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ntc33.net\/wp-json\/wp\/v2\/comments?post=5417"}],"version-history":[{"count":1,"href":"https:\/\/ntc33.net\/wp-json\/wp\/v2\/posts\/5417\/revisions"}],"predecessor-version":[{"id":5429,"href":"https:\/\/ntc33.net\/wp-json\/wp\/v2\/posts\/5417\/revisions\/5429"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ntc33.net\/wp-json\/wp\/v2\/media\/5430"}],"wp:attachment":[{"href":"https:\/\/ntc33.net\/wp-json\/wp\/v2\/media?parent=5417"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ntc33.net\/wp-json\/wp\/v2\/categories?post=5417"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ntc33.net\/wp-json\/wp\/v2\/tags?post=5417"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}