{"id":8752,"date":"2023-03-07T09:54:00","date_gmt":"2023-03-07T02:54:00","guid":{"rendered":"https:\/\/ntc33.net\/tuyensinh\/?p=8752"},"modified":"2024-06-18T08:38:02","modified_gmt":"2024-06-18T01:38:02","slug":"tu-a-z-thuong-mai-dien-tu-la-nganh-gi","status":"publish","type":"post","link":"https:\/\/ntc33.net\/tuyensinh\/tu-a-z-thuong-mai-dien-tu-la-nganh-gi\/","title":{"rendered":"T\u00ecm hi\u1ec3u t\u1eeb A-Z v\u1ec1 ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed"},"content":{"rendered":"\n

Nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed kh\u00f4ng c\u00f2n l\u00e0 kh\u00e1i ni\u1ec7m m\u1edbi m\u1ebb trong x\u00e3 h\u1ed9i. K\u1ec3 t\u1eeb sau s\u1ef1 bi\u1ebfn \u0111\u1ed9ng c\u1ee7a n\u1ec1n kinh t\u1ebf do \u0111\u1ea1i d\u1ecbch Covid-19, l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u00e3 t\u0103ng tr\u01b0\u1edfng b\u1ee9t ph\u00e1, m\u1edf r\u1ed9ng v\u1edbi nhi\u1ec1u m\u00f4 h\u00ecnh, ch\u1ee7 th\u1ec3, chu\u1ed7i cung \u1ee9ng theo h\u01b0\u1edbng hi\u1ec7n \u0111\u1ea1i h\u01a1n. K\u00e9o theo \u0111\u00f3, nhu c\u1ea7u lao \u0111\u1ed9ng v\u1ec1 l\u0129nh v\u1ef1c n\u00e0y c\u0169ng t\u0103ng tr\u01b0\u1edfng m\u1ea1nh m\u1ebd. V\u1eady c\u1ee5 th\u1ec3 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u00e0 ng\u00e0nh g\u00ec? H\u1ecdc nh\u1eefng g\u00ec v\u00e0 t\u01b0\u01a1ng lai ra sao? C\u00f9ng Hoa Sen t\u00ecm hi\u1ec3u t\u1eeb A-Z v\u1ec1 ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed nh\u00e9!<\/p>\n\n\n

\n
\"C\u00f9ng
Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u00e0 ng\u00e0nh g\u00ec? T\u00ecm hi\u1ec3u t\u1eeb A-Z v\u1ec1 ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/em><\/figcaption><\/figure><\/div>\n\n\n

<\/a>1. Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u00e0 ng\u00e0nh g\u00ec?<\/h2>\n\n\n\n

Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u00e0 ng\u00e0nh k\u1ebft h\u1ee3p gi\u1eefa hai y\u1ebfu t\u1ed1 kinh t\u1ebf v\u00e0 c\u00f4ng ngh\u1ec7 th\u00f4ng tin v\u1edbi nhau. \u0110\u00e2y l\u00e0 ng\u00e0nh chuy\u00ean nghi\u00ean c\u1ee9u v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng mua b\u00e1n, thanh to\u00e1n tr\u1ef1c tuy\u1ebfn b\u1eb1ng c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n k\u1ef9 thu\u1eadt s\u1ed1.<\/p>\n\n\n\n

C\u00e1c lo\u1ea1i h\u00ecnh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ph\u1ed5 bi\u1ebfn hi\u1ec7n nay nh\u01b0: Giao d\u1ecbch gi\u1eefa doanh nghi\u1ec7p v\u1edbi kh\u00e1ch h\u00e0ng (B2C), giao d\u1ecbch gi\u1eefa doanh nghi\u1ec7p v\u1edbi nh\u00e0 n\u01b0\u1edbc (B2G), giao d\u1ecbch gi\u1eefa c\u00e1 nh\u00e2n v\u1edbi c\u00e1 nh\u00e2n (C2C), giao d\u1ecbch gi\u1eefa doanh nghi\u1ec7p v\u1edbi doanh nghi\u1ec7p (B2B)…<\/p>\n\n\n\n

S\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed mang \u0111\u1ebfn nh\u1eefng thay \u0111\u1ed5i l\u1edbn trong \u0111\u1eddi s\u1ed1ng c\u1ee7a x\u00e3 h\u1ed9i. Gi\u1edd \u0111\u00e2y, thay v\u00ec ph\u1ea3i \u0111i \u0111\u1ebfn c\u00e1c c\u1eeda h\u00e0ng, ng\u00e2n h\u00e0ng, ch\u00fang ta ch\u1ec9 c\u1ea7n ng\u1ed3i t\u1ea1i nh\u00e0 v\u1eabn c\u00f3 th\u1ec3 mua s\u1eafm, giao d\u1ecbch m\u1ed9t c\u00e1ch nhanh g\u1ecdn v\u00e0 an to\u00e0n.<\/p>\n\n\n

\n
\"Th\u01b0\u01a1ng
Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ra \u0111\u1eddi mang \u0111\u1ebfn s\u1ef1 ti\u1ec7n nghi cho con ng\u01b0\u1eddi<\/em><\/figcaption><\/figure><\/div>\n\n\n

Vai tr\u00f2 c\u1ee7a ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u1ed1i v\u1edbi m\u1ed7i qu\u1ed1c gia h\u1ebft s\u1ee9c quan tr\u1ecdng. \u0110\u00e2y \u0111\u01b0\u1ee3c xem l\u00e0 l\u0129nh v\u1ef1c g\u00f3p ph\u1ea7n th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a n\u1ec1n kinh t\u1ebf, c\u0169ng nh\u01b0 ngo\u1ea1i th\u01b0\u01a1ng gi\u1eefa c\u00e1c n\u01b0\u1edbc v\u1edbi nhau. Minh ch\u1ee9ng cho s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn: Alibaba, Amazon, Shopee, Tiki, Lazada,…<\/p>\n\n\n\n

Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u00e0 ng\u00e0nh d\u1ecbch v\u1ee5 trong th\u1eddi \u0111\u1ea1i m\u1edbi v\u00e0 lu\u00f4n ph\u1ea3i c\u1eadp nh\u1eadt t\u1eebng ng\u00e0y theo nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng. Ch\u00ednh v\u00ec th\u1ebf, ngu\u1ed3n nh\u00e2n l\u1ef1c ph\u1ea3i \u0111\u00e1p \u1ee9ng \u0111\u1ee7 nh\u1eefng ti\u00eau ch\u00ed v\u1ec1 chuy\u00ean m\u00f4n, c\u0169ng nh\u01b0 c\u00e1c t\u1ed1 ch\u1ea5t \u0111\u1eb7c th\u00f9 c\u1ee7a ng\u00e0nh. V\u1eady m\u1ed9t c\u1eed nh\u00e2n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ea7n c\u00f3 nh\u1eefng t\u1ed1 ch\u1ea5t g\u00ec?<\/p>\n\n\n\n

<\/a>2. Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ea7n t\u1ed1 ch\u1ea5t g\u00ec?<\/strong><\/h2>\n\n\n\n

\u0110\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t c\u1eed nh\u00e2n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed xu\u1ea5t s\u1eafc, \u0111\u00f2i h\u1ecfi sinh vi\u00ean ng\u00e0nh n\u00e0y ph\u1ea3i h\u1ed9i t\u1ee5 nh\u1eefng t\u1ed1 ch\u1ea5t sau:<\/p>\n\n\n\n

<\/a>2.1. Bi\u1ebft n\u1eafm b\u1eaft nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng<\/strong><\/h3>\n\n\n\n

\u0110\u1ec3 \u0111\u00e1p \u1ee9ng nh\u1eefng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, \u0111\u00f2i h\u1ecfi c\u1eed nh\u00e2n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ph\u1ea3i bi\u1ebft ph\u00e2n t\u00edch, n\u1eafm b\u1eaft th\u1ecb tr\u01b0\u1eddng. T\u1eeb \u0111\u00f3 t\u1ed5ng h\u1ee3p, th\u1ed1ng k\u00ea nh\u1eefng s\u1ed1 li\u1ec7u \u0111\u1ec3 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee5 th\u1ec3.<\/p>\n\n\n

\n
\"Bi\u1ebft
Bi\u1ebft ph\u00e2n t\u00edch, n\u1eafm b\u1eaft th\u1ecb tr\u01b0\u1eddng l\u00e0 y\u1ebfu t\u1ed1 c\u1ea7n c\u00f3 c\u1ee7a c\u1eed nh\u00e2n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/em><\/figcaption><\/figure><\/div>\n\n\n

<\/a>2.2. S\u1ef1 \u0111am m\u00ea v\u1edbi kinh doanh<\/strong><\/h3>\n\n\n\n

Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u00e0 qu\u00e1 tr\u00ecnh nghi\u00ean c\u1ee9u v\u00e0 t\u1ed1i \u01b0u h\u00f3a ho\u1ea1t \u0111\u1ed9ng mua b\u00e1n, giao d\u1ecbch. V\u00ec th\u1ebf \u0111\u1ec3 th\u00e0nh c\u00f4ng trong ng\u00e0nh n\u00e0y, sinh vi\u00ean ph\u1ea3i c\u00f3 ni\u1ec1m \u0111am m\u00ea m\u00e3nh li\u1ec7t v\u1edbi l\u0129nh v\u1ef1c kinh doanh.<\/p>\n\n\n\n

<\/a>2.3. S\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 th\u00e0nh th\u1ea1o<\/strong><\/h3>\n\n\n\n

H\u1ea7u h\u1ebft ho\u1ea1t \u0111\u1ed9ng c\u1ee7a ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u1ec1u di\u1ec5n ra tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n k\u1ef9 thu\u1eadt s\u1ed1. Do \u0111\u00f3, y\u00eau c\u1ea7u s\u1eed d\u1ee5ng th\u00e0nh th\u1ea1o c\u00f4ng ngh\u1ec7 th\u00f4ng tin l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi sinh vi\u00ean ng\u00e0nh n\u00e0y.<\/p>\n\n\n\n

<\/a>2.4. T\u01b0 duy s\u00e1ng t\u1ea1o, \u0111\u1ed5i m\u1edbi<\/strong><\/h3>\n\n\n\n

Nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng thay \u0111\u1ed5i t\u1eebng ng\u00e0y, \u0111\u00f2i h\u1ecfi ng\u01b0\u1eddi l\u00e0m th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ph\u1ea3i t\u00ecm t\u00f2i, s\u00e1ng t\u1ea1o nh\u1eefng c\u00e1i m\u1edbi \u0111\u1ec3 ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng ngh\u1ec1 nghi\u1ec7p, thu h\u00fat kh\u00e1ch h\u00e0ng, gi\u00fap t\u0103ng doanh thu cho doanh nghi\u1ec7p.<\/p>\n\n\n

\n
\"\u0110\u1ec3
\u0110\u1ec3 th\u00e0nh c\u00f4ng trong l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, sinh vi\u00ean c\u1ea7n c\u00f3 t\u01b0 duy s\u00e1ng t\u1ea1o<\/em><\/figcaption><\/figure><\/div>\n\n\n

<\/a>2.5. Gi\u1ecfi ngo\u1ea1i ng\u1eef<\/strong><\/h3>\n\n\n\n

Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u00e0 l\u0129nh v\u1ef1c mang t\u00ednh to\u00e0n c\u1ea7u h\u00f3a. V\u00ec th\u1ebf, \u0111\u1ec3 m\u1edf r\u1ed9ng c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n, sinh vi\u00ean c\u1ea7n ph\u1ea3i th\u00f4ng th\u1ea1o \u00edt nh\u1ea5t m\u1ed9t lo\u1ea1i ngo\u1ea1i ng\u1eef.<\/p>\n\n\n\n

Khi h\u1ed9i t\u1ee5 \u0111\u1ea7y \u0111\u1ee7 nh\u1eefng t\u1ed1 ch\u1ea5t n\u00e0y, sinh vi\u00ean th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u00f3 th\u1ec3 t\u1ef1 tin \u0111\u1ea3m nh\u1eadn c\u00e1c v\u1ecb tr\u00ed li\u00ean quan \u0111\u1ebfn ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed trong doanh nghi\u1ec7p. V\u1eady c\u1ee5 th\u1ec3 h\u1ecdc th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ra l\u00e0m ngh\u1ec1 g\u00ec?<\/p>\n\n\n\n

<\/a>3. H\u1ecdc th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed ra l\u00e0m g\u00ec?<\/strong><\/h2>\n\n\n\n

Sinh vi\u00ean t\u1ed1t nghi\u1ec7p ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u00f3 th\u1ec3 \u1ee9ng tuy\u1ec3n v\u00e0o nh\u1eefng v\u1ecb tr\u00ed sau:<\/p>\n\n\n\n