Sport Facility and Event Management
04/01/2022
Sách ngoại văn
Author: Aicher, Thomas J. and Newland, Brianna L. and Paule-Koba, Amanda L.
Edition Statement: 2nd edition
Publisher: Jones and Bartlett Publishers, Inc
Synopsis:
Sport Facility and Event Management provides readers with a working knowledge of how to manage sport facilities and how to plan, manage, implement, and evaluate sport events. The text integrates timely theoretical insights with real-world practicality and application, affording readers a strong foundation in facility and event management. The authors focus on a broad range of facilities and events, from community recreation facilities to large venues, reflecting the diversity of the industry.
Table of contents
- Chapter 1 Introduction and History
- Chapter 2 Project Management and Event Planning
- Chapter 3 Facility Design and Construction
- Chapter 4 Risk Management
- Chapter 5 Finance and Budgeting
- Chapter 6 Bidding and Planning for Different Events
- Chapter 7 Designing the Event Experience
- Chapter 8 Marketing the Facility and Events
- Chapter 9 Consumer Behavior
- Chapter 10 Managing People in Facilities and Events
- Chapter 11 Customer Service
- Chapter 12 Sponsorship
- Chapter 13 Traditional Revenue Generation in Sport and Recreation
- Chapter 14 Sustainability and Legacy
- Chapter 15 Measurement and Evaluation