Location:<\/strong> 156 Nguyen Luong Bang, Tan Phu Ward, Dist.7, Ho Chi Minh City, Vietnam. \u00a0 \u00a0<\/p>\n\n\n\n Unilever is one of the largest fast-moving consumer goods companies in the world. Unilever manufactures detergents, home & personal care products and foods including some of the world\u2019s top brands like: Omo, Lux, Lifebuoy, Dove, Close-up, Sunsilk, Clear, Pond\u2019s, Lipton, Knorr \u2026.<\/p>\n\n\n\n Started business in Vietnam since 1995, Unilever has been growing successfully and consistently. Our key to success is the deep understanding of Vietnamese consumers and the commitment to make Vietnamese lives better.<\/p>\n\n\n\n At Unilever Vietnam, we are committed to raising the quality of life for people everywhere, through the provision of branded products and services. We believe that people are at the heart of all that is done in our business. Therefore, we offer people the greatest careers and consider the development of our human resource to be of great importance.<\/p>\n\n\n\n At Unilever Food Solutions, our purpose is to Free Chefs to love what they do. We work with Hotels, Restaurants, Caterers, Cafeteria to create exciting menus that are good for diners, and good for the planet. Our brands include Knorr, Best Foods, Lady Choice \u2014 trusted and used by chefs and F&B operators every day.<\/p>\n\n\n\n We\u2019re searching for an Digital & CMI Marketing Manager to own and champion Online customer experience of our priority customer segments. Using data, digital behavior and insight you will design the overall experience strategy and develop CRM and execute the right journey and solutions\u2014channel basket, services, campaigns and content – to the right customer at the right time, in the right place.<\/p>\n\n\n\n You will lead cross-functional collaboration to deliver high-quality, personalized customer interactions in each step of the journey, to achieve customer happiness and satisfaction with UFS and our brands.<\/p>\n\n\n\n CUSTOMER INSIGHT AND STRATEGY<\/em><\/strong><\/p>\n\n\n\n EXECUTION, MONITORING AND OPTIMIZATION<\/em><\/strong><\/p>\n\n\n\n – Analyze data to discover useful information to define strategy, to design operator journey, digital workflow and drive business objective TEAM COLLABORATION AND LEADERSHIP<\/em><\/strong><\/p>\n\n\n\n – 5+ years of Marketing, Digital and CX experience. Nice to have:<\/em><\/strong> Passion points:<\/em><\/strong> Skills & Strengths:<\/em><\/strong> >> Th\u00f4ng tin chi ti\u1ebft & \u1ee8ng tuy\u1ec3n: T\u1ea1i \u0111\u00e2y<\/a><\/em><\/strong><\/p>\n\n\n\nJOB DESCRIPTION: <\/h2>\n\n\n\n
– Deploy and amplify product innovation + brand activation \/ campaigns + services
– Curate and deploy relevant always-on content
– Manage UX and SEO of touchpoints and platforms
– Media planning and budgeting to drive awareness, engagement and sale. Works with agency to ensure efficiency of paid media, capability building, reporting & optimization.<\/p>\n\n\n\nJOB REQUIREMENTS<\/h2>\n\n\n\n
– Has demonstrated ability to lead in data transformation and digital customer journey implementation
– Data analysis, creative problem solving
– Project conceptualization and execution
– Budget management
– Brand Activation
– Media planning<\/p>\n\n\n\n
– Sales experience
– Category \/ Innovation experience<\/p>\n\n\n\n
– Highly self-motivated and self-starter
– Customer-love: data savvy, passion to make customers\u2019 lives better
– Food and Out-of-home
– Building high-performing and sustainable businesses
– Willing to travel 25% of time for customer immersions<\/p>\n\n\n\n
– Data and insight analysis
– Digital Marketing strategy development
– Analysis research and point out key insights for brand growth, innovation, and activity
– Execution, monitoring and optimization with strong ability to prioritize and meet deadlines
– Agility in a complex organization
– Team collaboration catalyst – harness the collective energy, collaborate within teams<\/p>\n\n\n\nBENEFITS: <\/h2>\n\n\n\n