Hoa Sen University Organizes a Sharing Session on Solutions to Globalizing Vietnamese Brands

On December 8th, Hoa Sen University organized a seminar on the topic: “Innovation and Sustainability in the Domestic Market to Propel Global Expansion,” with the participation of:

Ms. Pham Thi Huan – Chairwoman of the Board of Directors cum General Director, Ba Huan Joint Stock Company

Mr. Ly Huy Sang – CEO, Minh Long I Co., Ltd.

Mr. Nguyen Dinh Dong – Deputy General Director, Southern Rubber Industry Joint Stock Company

This seminar was part of The Entrepreneur Talk program organized jointly by the Ho Chi Minh City Department of Industry and Trade, Hoa Sen University, and Saigon Economic Times Magazine.

Ms. Pham Thi Huan, Chairwoman of the Board of Directors and General Director of Ba Huan Company, shared one of the secrets of the enterprise, which is technological innovation. In addition, the company maintains a steadfast direction towards sustainable development through efforts to improve product quality and stabilize commodity prices.

Analyzing his company’s story, Mr. Ly Huy Sang, CEO of Minh Long I Company, emphasized the importance of product standards matching the published information in building a brand. Moreover, the company continuously expands its customer base through innovative product solutions. Mr. Nguyen Dinh Dong, Deputy General Director of Southern Rubber Industry Company (Casumina), stated that for sustainable development, community engagement and a spirit of sharing are crucial factors for businesses.